If completely blonde, apply at the root then run fingers through the ends as you lather and rinse. The root is usually more golden/brassy than the ends therefore needs a more so concentrated amount applied directly. Follow by using the Daily Conditioner.
Chamomile- Enhances vibrancy in blonde & keep it bright
Honey- Helps restore moisture, leaves hair soft & hydrated
Quinoa- Gluten Free Protein repairs hair by penetrating the cortex for deep conditioning & shine
Keravis- Provides strength & prevents breakage
Trimethylsiloxyamodimethicone- Helps improve color retention
Marigold extract, Vitamin A & C Antioxidant
Violet #2- Violet pigment that helps to keep blondes bright